War Mail Rocking Back to the 80's and Looking Fly

This week I found an interesting interview type article that explored Jeremy Bailey's work. It mostly focuses on his piece called "War Mail" which is a logo for a performance art piece. He talks about how he was inspired by the 80's and the other meanings behind the simple logo. As a graphic designer I found this to be very interesting because of the concept and thought behind the logo. Bailey did a lot of research before he even started to come up with the concept and he was able to accomplish so much with so many little elements.

"I often try and reflect current cultural trends/aesthetics in my own artwork work to discuss the interplay between the way information is designed and the way it is received. In other words, the way things look right now have a lot to do with the way things are right now and vice versa." - Jeremy Bailey

The thought process behind Bailey's work and how he wants to include both current trends and how those play into the information of the graphic or logo. The way it looks will definitely change the way it is received. As an artist he has to figure out what he wants his audience to understand and perceive from what he is designing. It is an interesting way to design because as a designer myself I know that design is about problem solving for a client. He instead is using himself as the artist and client to show his unknowing clients or the audience what they did not know they wanted to see. It makes me really excited to know that graphic designers are not just working for people but doing and making art with their graphic design knowledge. I found Bailey and his work very interesting and would recommend everyone take a look at his work.

Read the article here!

~B~